Marketing Generalist

Odoo
Odoo

Marketing & Communications

Milan, Italy · Italy

Posted on Jun 18, 2026

Marketing Generalist

Marketing
Via Benigno Crespi, 23, 20159 Milano, Italy

About the company

About the role

As a Marketing Generalist, you will play a key role in shaping and executing Odoo's marketing initiatives in Italy.

You will act as the connecting point between different marketing specialists, while ensuring alignment with both local business priorities and global marketing strategy.

This is a highly transversal role for someone who enjoys working across multiple marketing disciplines and managing different stakeholders. We're looking for someone with a strong marketing mindset, excellent project management skills, and the ability to understand how different marketing channels work together to achieve business goals.

Born in Belgium and now a truly global tech player, Odoo powers the growth of over 12 million users worldwide with smart, flexible business software.

Since landing in Italy in 2023, we’ve been on a mission: to help companies simplify, digitalize, and scale their operations — no matter the industry. From CRM to sales, invoicing, project management, manufacturing, and inventory, our ecosystem of fully integrated apps makes running a business smoother, smarter, and more efficient.

At Odoo, we believe technology should be powerful yet easy to use.

Your job

We offer a permanent contract and, based on your experience, the position offers a salary range between € 35.000 and € 40.000.

Responsibilities

  • Collaborate with content, motion design, video, digital marketing, events to oversee and deliver cross-functional and impactful marketing projects
  • Adapt and localize marketing initiatives developed by Odoo Headquarters to the Italian market based on market needs and business priorities
  • Manage project timelines, priorities, resources, and budgets, contributing to the development of the local marketing strategy
  • Ensuring smooth communication and execution between teammates
  • Act as a strategic point of reference across different marketing initiatives
  • Support negotiations with suppliers, partners, and external vendors when needed

Requirements

  • 3–6 years of experience in Marketing as a generalist
  • Strong understanding of marketing strategy principles, with the ability to translate business objectives into actionable marketing initiatives and projects
  • Ability to identify and implement marketing programs aimed at increasing brand awareness, generating qualified leads, and supporting business growth
  • Experience in offline and online advertising and media planning (e.g. billboards)
  • Ability to manage budgets and resources effectively

What's great about it?

  • Early Responsibility
    You will be hands-on from day one, playing an active role in real projects with the guidance and support of experienced teammates.
  • Growing Autonomy
    As your confidence builds, so will your independence. But you will always collaborate with your teammates: we believe great minds work better together!
  • Continuous Learning
    Expect to learn fast and often from your projects, your colleagues, and the challenges you will help solve.

Hybrid work modality
(3 days on site/2 fixed days on remote)

Team spotlight

Gabriella Grifò

Motion Designer & Videographer

Reda Herradi

Events Specialist

Eleonora Ferritto

Events Specialist

Luca Piran

Educational Officer

Francesca Proni

Content & Copywriting Specialist

Recruitment Process

Application Review

HR Interview


​Two Business Interviews

Offer

At Odoo, we are dedicated to fostering a workplace that is diverse, inclusive, and truly authentic. We celebrate individuality and welcome people from all backgrounds, embracing the unique perspectives that strengthen our team. This opportunity is open to everyone—regardless of race, color, religion, sex, gender identity, sexual orientation, national origin, or any other aspect of identity. We believe that when everyone feels a true sense of belonging, it drives creativity, collaboration, and success.

If you’re interested in this position but don’t meet every qualification in the job description, we encourage you to apply anyway. Your skills, experiences, and potential may make you the perfect fit for this role — or another opportunity within our team. We’d love to hear from you!